Saturday, 18 October 2014

Survey analysis

I recently done a survey to see who my target audience are and what they like.
 
If you have noticed these are results written on paper that I have counted from the hand-out survey I have given to people from my collage. I did create a survey on survey monkey but I haven't got any responses from it, I did post a link on facebook for my friends to go and answer it, but nobody did that. So here are the results.




This question was for me know what people find the most interesting part of a music magazines is. I had a hard time thinking what the double page spread's main article should be, so I decided that the target audience should decide. By the looks of this table it seems that interviews are the most popular with readers, it has taken 2 thirds of this pie chart. From that I have decided that the DPS shall be an interview. 


From deconstructing contents pages and looking at some online I have noticed something, they are two types of way in setting it up. There is listing it in the order of page numbers, then there is separating it into different sections, for example a list of all the reviews, then the interviews, etc. I couldn't decide how to do mine so i decided to include that question in my survey. The response suggests that lists>sectioning. I just wanted my contents page to be understandable to follow and by the looks of things lists seem like the way to go.

I wanted to know what is the most popular music with the kids today. From the results both Rock and Pop music took a third of the chart each. I was going to make my magazine based on Rock anyway, but I needed to know whether it was still popular and relevant with the target audience.

All the people who took this survey are people in the 16-20 age range. The majority result was that they do not read music magazines very often. This could be down to them just not caring about what they have to offer, the price tag or they are not into music that much. In heinsight I should have asked why they don't read magazines.

From these results it seems that most of the people I asked just wanted the main model on the front cover, however there were some votes for multiple images on the front. One thing that is on rock magazines is that there are multiple images on the front of the cover. What I will do is that I will have one main magazine image on the front, then have some smaller images on there as well.









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